It always amazes me how little people know about the company they work for - its history, expertise, goals and concerns. They may have been given a glimpse in the form of a vague overview during an initial interview or maybe there's handbook with a section on that stuff. But even if an employee ever reads it, how much of it do you think was retained? People seem to put blinders on about the goings-on at their place of employment, a place which they will spend an enormous amount of time each day. Why don't they care? Or do they.....?
Last weekend there were high winds and several trees in my neighborhood went down, including a massive tree right across the street on my neighbors' front lawn. When the homeowner came home, he didn't notice the huge dead beast of a tree splay across his front lawn. (In his defense, it was raining and windy and he clutched a big umbrella to his face as he went right for the front door). This man certainly would want to know this piece of information but he was too distracted to receive it.
Food for thought: Do your employees remain in the dark about company objectives because you keep them there? Or because that's where they want to be....either way, if the barrier could be overcome and knowledge could be spread, think of the possibilities: ideas, initiatives, increased productivity and an improved bottom line. Knowledge is any company's biggest asset. Sharing knowledge and resources among everyone in an organization is not only a necessity to ensuring its success, it's imperative in maintaining an advantage over your competition. It also can unite the organization in new ways and improve the life experience.
If you don't have the interest of your personnel about your company's objectives, figure out a way to incite their desire for the Company to achieve success. It's not as hard as you may think. After all, everyone wants to be a part of something successful.
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